实用商务英语函电课后答案杜春雷蒋欣.doc
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1、Unit 1Lesson 2. Arrange the following information in the form of a letter.Changzhou Wanlong Knitwear Co., Ltd.18 Changzhou Textile Industrial ParkChangzhou, Jiangsu, ChinaTel: 0519-87654321Fax: 0519-87654321May 13, 2013 May Flower Imp. & Exp. Co. Ltd. 148 West Street, Barcelona, Spain Attention: Exp
2、ort Dept. Dear Sirs, Kids T-shirts Thank you for your enquiry in your letter of May 11 for our Kids T-shirts. The attached are the latest quotation of our products. And the pricelist will also be sent to you by air, and we are sure that you will be satisfied with our products and the reasonable pric
3、es. We are eagerly awaiting your reply. Yours faithfully, Richard LiSales managerStampJack LiAD Trading Company limited123 Chaoyang Road, shanghai, ChinaTim Smith Lafa Import and Export Inc.456 High Street, California, USARegisteredII. Address an envelop according to the following informationIII. Wr
4、ite the following dates correctly for business letters.1. Aug. 23, 20132. Mar. 5, 20103. June 7, 20114. Sept. 28, 2012. Encircle the best answer in the following questions.1. c 2. d 3. b 4. dLesson 3 . Comprehension questions.1. In order to achieve Completeness in a business letter, what kind of que
5、stions can you ask?If you want to achieve completeness of the information in a business letter, you may ask yourself whether you have stated clearly about the questions like “who, what, where, when, why and how” . These questions may be of great help to achieve completeness.2. Why do we say “Conside
6、ration” is a very important principle?Consideration is a very important principle because only when you consider your partner in your mind and write the letter by respecting your cooperative partner, sharing your readers point of view, keeping the readers needs in your mind, and achieving the balanc
7、e of interests of both parties, can you make the communication go smoothly.3. In order to achieve Clarity, what kind of statements and expressions should you avoid?In order to achieve Clarity, the following two statements and expressions should be avoided. First, ambiguous words or rarely used words
8、 are forbidden. Second, words which may contain different meanings on their own should be avoided.4. Is it harmful to write a general and vague letter? Why? Yes, a general and vague letter is not sufficient to express the senders ideas because it is not informative. Thus, specific, definite and vivi
9、d words are preferred to show the concreteness to express the senders ideas.5. Does courtesy mean politeness? What is the difference between them? No, even though both courtesy and politeness mean no offensive and irritating statements or facts in the letter, courtesy is not mere politeness. Politen
10、ess means that you should show your regard for others in the letter, etc. But in order to achieve courtesy, you should always bear a You-attitude in your mind which means you should always stand in the cooperators position and think from their stands. 6. What strategies can you use to achieve “conci
11、seness” in a business letter?There are two possible ways we have to follow during the process of our writing. First, make a long sentence or phrase short and avoid using too wordy expressions. Second, avoid repetition.7. What aspects should be correct in a business letter? And how would you guarante
12、e that every aspect is correct?On one hand, from the perspective of writing, a business letter should be perfect in grammar, punctuation, spelling of words, and a business letter should also use standard language, proper statements and accurate figures.On the other hand, from the perspective of busi
13、ness, the following points can guarantee that every aspect is correct:a. make sure that no grammar mistakes occur in business writing;b. choose only accurate and correct facts, words and figures;c. take a matter-of-fact attitude when you are talking about everything in the letter;never overstate or
14、understate;d. use correct commercial terms;e. remember the circumstances when capital letters are used in business writing, and use them properly.II. Rewrite the following sentences to make them in a correct and polite way.1. For the discount mentioned in the letter of April 5, we feel very sorry to
15、 say that we cant cut our price because we have to guarantee the good quality and the best pattern and in fact, we have offered you the most favorable price.2. We are very pleased to receive your enquiry about our products, and your early order will be highly appreciated.3. We are sorry that we didn
16、t make ourselves clear.4. We take the pleasure of providing you at the most favorable price.5. We request immediate payment for youUnit2Lesson 1Close the following company profile in English with the given Chinese.1. established in 2. registered capital3. are specialized in4. for over ten years5. se
17、ll well/enjoy great popularity6. welcome/are looking forward to your inquiry . Fill in the basic information according to the text of Lesson 1.Company profileBasic informationCompany NameShanghai Baiyun Knitwear Co., Ltd.Company LocationShanghai, ChinaYear of Establishment1998Product Rangeknitting f
18、abrics and apparels includingpure cotton knitting fabrics, childrens wear,T-shirts,sweaters, womens dress, and etc.RegisteredCapitalUSD 550,000Target MarketsEurope and North AmericaOEM/ODM AvailabilityavailableExport Percentage61% - 70%Annual Output5,000 tons of knitting fabrics and3,000,000PCS of v
19、arious apparelsNo. of Employees500 No. of QC Staffs20 Lesson 2.Close the following letter with appropriate words.(1) introduce(2) as (3) range(4)learned (5) market(6) enclosed(7)latest (8) available (9) interesting (10) early/ favorable reply.Translate the following sentences into English.1.We are o
20、ne of the leading exporters of textiles in China and now writing you for the establishment of business relations.2. We have been engaged in the import and export of Medical Instruments for many years, and our products enjoy great popularity in many countries.3. In order to acquaint you with our prod
21、ucts, we are enclosing a copy of our electronic catalogue.4. As to our credit standing, we are permitted to mention Bank of Tokyo, Japan, as a reference./For our credit standing, please refer to the following bank: Bank of Tokyo, (address)5. We obtain your name and address from the Commercial Counse
22、lors Office of our Embassy in New York and would like to take this opportunity to establish business relations with you.Lesson 3. Close the following letter with appropriate words.(1) owe (2) in (3) leading/major (4)handling (5) about/over(6) hope (7) enlarge (8) with (9) covering(10) appreciatedII.
23、 Translate the following sentences into English.1. We are the largest retailer here and have extensive connections with all the major dealers in this area.2. We feel sure we can sell large quantities of knitting garments if we get your offers at competitive prices.3. Any enquiry from you will receiv
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