全自动动态染毒柜商业计划WORD.doc
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1、Guangzhou JiuFang Electronics Co., LtdBusiness PlanAddress: Rm605, Bldg B, Quanxin Business Center, 102 Liwan Road, Guangzhou, GuangdongContact: Wang YonggangTel: Mobile: April of 2023Statement: This Business Plan is submitted under confidentiality, the content of which is completely genuine and rel
2、iable. The author reserves the proprietary rights of the Business Plan. Without permission, nobody shall in any manner reproduce, use, copy or distribute this Business Plan. Contents1.OVERVIEW12.DESCRIPTION OF COMPANY22.1 Company Background22.2 Company Purpose & Strategic Objectives32.3 Company Stat
3、us Quo32.4 Key Positions in Company42.5 Partners53.DESCRIPTION OF PRODUCTS63.1 Products & Technology63.2 Advantages of Products83.3 Technical Advantages & Holding Strategy104.MARKET ANALYSIS124.1 Market Scale124.2 Description of Market Segmentation & Customers144.3 Analysis of Competition164.4 SWOT
4、Analysis184.5 Entry Barriers184.6 Analysis of Risks195.MARKET STRATEGIES205.1 Target Market205.2 Market Positioning215.3 Pricing Strategies215.4 Sales Channel225.5 Advertisement/Promotion and PR Activities235.6 Sales Target & Cost Budget236.PRODUCTION OPERATION MANAGEMENT256.1 Production Operation F
5、low256.2 Infrastructure & Equipments256.3 Analysis of Production Cost266.4 Implementation Plan276.5 Environmental Influence & Quality Control277.ORGANIZATION STRUCTURE & PERSONNEL MANAGEMENT287.1 Organization Structure287.2 Personnel Arrangement & Salary Plan298.CAPITAL DEMAND318.1 Financing Plan318
6、.2 Use of Funds318.3 Repayment Plan329.FINANCIAL ANALYSIS329.1 Basic Assumptions329.2 Financial Indicators339.3 Financial Statements339.4 Sensitivity Analysis341. OverviewThis project is made on the basis of present Guangzhou Jiufang Electronics Co., Ltd. Guangzhou Jiufang Electronics Co., Ltd is sp
7、ecialized in research, development, production and sales of laboratory equipments. Currently the company has developed seven series of laboratory equipments and various laboratory fittings and accessories, especially the automatic dynamic inhalation chamber, which is the hi-tech product with the hig
8、hest technological content, a product that fills the national and international market gap in this area. This project aims to seek project financing of US$2 million for automatic dynamic inhalation chamber for the purpose of large-scale production and instant penetration into the market. The digital
9、 automatic dynamic inhalation chamber is the special experiment apparatus for animal inhalation of toxin. In the production and living environment, many toxins enter into human body through aspiratory channel, such as the case of the global epidemic SARS. Following improvement of living standard, he
10、alth has been the focus of concern and the target of pursuit of the people and the requirements for the institutions engaged in disease treatment and prevention. Currently, there are several hundred of toxicological labs in the domestic government departments, testing organizations, hospitals and un
11、iversities, which carry out many toxicological experiments. The animal inhalation equipments are the essential fittings for such experiments, the demand for which reaches over 1,000 sets in China at present stage. However, in the current market no mature products are available. In 2023, a German com
12、pany developed dynamic inhalation equipment for the Disease Prevention and Control Center of the State Administration of Labor. That equipment is still under maturity, with many parameters unable to meet the experiment requirements, yet its cost reaches up to RMB2,000,000. It is apparent that the ma
13、rket demand for dynamic inhalation chamber is urgent. Jiufang has developed the dynamic inhalation chamber that uses computer system to automatically and precisely control the inner air pressure dynamic balance to maintain the oxygen content in the chamber, so that the ratio of mixture of the test s
14、ubject and the air remains the same. Thus the parameters like inhalation density become controllable. According to the latest research made by Guangdong Science and Technology Information Institute (the state class A information unit), ended October 2023, in China there was no other product similar
15、to dynamic inhalation chamber (See the attachment for the report), and currently no information on the similar product is available in the world. The core technology of dynamic inhalation chamber has been patented, the patent holder being Wang Yonggang, legal representative and General Manager of th
16、e company. Also the core technology of the product is under possession of the shareholders of the company, thus in a quite long period in the future, there is no concern of loss of technology and leave of personnel. This project is highly profitable, with high risk-resistant potential, complying wit
17、h the China market demand and the state policy. It is preliminarily estimated that within five years the NPV may reach RMB49,221,592元, IRR at 61.6%, investment recovery period being 2.12 years. The additional investment will take the form of long-term loan, for which the company will pay fixed annua
18、l return at 4.6%, and the principal of which will be repaid six years later. 2. Description of Company2.1 Company BackgroundGuangzhou Jiufang Electronics Co., Ltd was established in 1996, with registered address at Rom 605, Building 12, No. 102 Liwan Road, Guangzhou, with registered capital RMB500,0
19、00. The company engaged in IT industry at the establishment. In the beginning of 2023, the company started to enter the field of laboratory equipments, developing the project of dynamic inhalation chamber. The company has developed seven lines of laboratory equipments and the parts and accessories,
20、including modular laboratory equipments, steel structure laboratory equipments, C-shape structure laboratory equipments, wooden structure laboratory equipments, steel/steel-wood toxin exhausting chamber (ventilation chamber), toxicological laboratory equipments and animal room equipments etc. The st
21、ructure of shares of the company is as in Table 2-1. Table 2-1 Structure of Shares of Guangzhou Jiufang Electronics Co., LtdName of ShareholderPositionPercent of Share EquityWang YonggangGeneral Manager50%Wei HengyongChief Engineer25%Chen WukeProject Director25%2.2 Company Purpose & Strategic Object
22、ivesCompany purpose: To specialize in research, development and promotion of laboratory equipments, to offer safe, efficient and complete basic conditions and means for various scientific experiments, to contribute to development of science, to create the best welfare for the employees, to make retu
23、rn for the investors. Strategic objectives: To instantly industrialize the products in the near future with effect of scale in the market; to enhance technology accumulation and R&D to become the major provider and standard formulator in the domestic field of laboratory equipments within 12 years; t
24、o enter the international market with the knockout product dynamic inhalation chamber, and to finally become an internationally competitive hi-tech equipment manufacturer. Company philosophy: Good products for good feelings. 2.3 Company Status QuoCurrently the company has over 40 employees in labora
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