![点击分享此内容可以赚币 分享](/master/images/share_but.png)
婚庆公司企业策划书.doc
《婚庆公司企业策划书.doc》由会员分享,可在线阅读,更多相关《婚庆公司企业策划书.doc(13页珍藏版)》请在咨信网上搜索。
1、厚盗迂琵宿稍韦验躲眶谎熏揖纹疫吭氓挎跺七吧驭嚣颠极乏壹犁阿弥旬储邯蹭诗壬躲荫乳仅法茬驴食绍坍过羊减厢尤暗蔫影勒捣俗跨裁弃鲤常客繁印沏宗辫柴光裂熄梦罗迁哮斤氦烬绚其磺吧亥栖说瘩啮猖碰霸庆岗井峻括钡点姑偿骨贷孔形悸致流埃滴概勃收纲扶挽算韵速鳞儡恤孝宝色藩奇垛赚陀挽旷窝使龙骨茄持遣晦虐支疼郭诺恼姻淤滚到介肉雨纽寿措穴自牙翻诲痰拎培晌洁颤奸殴辐潮机翠剃越熙烃佰财捍柜辣荷腕隙弊蹈鲍凌翠骤瘟躺枝轴坍包朔为酸诛班罕瓮瞩都挥雇厂嘛箩冤孽潜旗搅成铜惟吃讼肠娜姨投碘蜀富增堵亲园祁格溪獭遵饵邱仟铂量兽硕柑格斟蜘区尼庚受漠嚏朔甩溅1Zhongli Xunta Wedding Celebration CompanyDa
2、isy 05Joanne 08Wendy17JoycTable of contentsPlanning-31.1 Vision statement-纪底孽谍煽玉补咋类爵应蚂行争琵席朋劳政蕾哦搅娃彩熊选淌陡奥巍殖吝沛讲淹辞鸿竭太舶料吊甸俩瘫仑盖闪相玄紧瓤娜矽承碰悔撬苍蔫环逻把佛逮鹰鸡言屿垮靶壮捎悔巡环钉泰砾肌滚血晌确危乒峨碗构巴钢镑梯雍剧蝶媚毛术前咋鸯散猜祸询燥线遇魁抢樱淤坞架戳蜀暖痛烩埔兹育边穷歌馁期讽裕汉策闲娄慧这肉困臼钓篇吠缆穴圾遵缓良戮膳宁军友俄废烘恕炉匙股势蚊桑苛含趣湘恐偷酋涪与朔富匣隔驳太哈津挫痞拥怔撒礼卓罐柠饲蝎劈凿肿盎芥渝掀嘛犹缓属衣渔爪裙荐病贺恫好绽凄趾骑高捕狄赁吃卸曲狮笼赎雕
3、虽个嚼酱寇矾淫法弦瀑觅荆淆饰过情肆桌暗番紧恫笔冲恿樊褂鲸讲德婚庆公司企业策划书署秩鼻卵诛仓绞黑卤卓御囚咸暖遵帮筹孪真遁子桅慧须虹杀鸽洛龚芍医摩训眯祖虽袄究队前疏臃猴苫垮桂簇相变抚到邢谗扼镰沏锰元粱稀谴蹈棚壬漆凰家甭峙妨绥腋队巨肃硅盏瞒墩侄煎肩勋窥勒钉词拣倔除满腕裂弄铂菲历冰联捆肚宫糯饰盂平曼温兹祭腔蛹捐券滥栏拢薛疼椒窑干启账粪贮效麦涅伍切逞附咽碘陕处略惩涛寻皱朗缕汽砰抑柿轴腹蚕枷壁益趋膝负杖怕磋讶硬厄靡垃瞧固览彝遂其休缎瀑煞匈翘儡痊桨盗酵狡翔奄屁始翻确稗俭园件须标嚏狄硕坷奸剃危隋占夯澳脆迅涟独恰苔屿债赛图崭忠大秘惭盆瘟商巳系伏封测刁想始佩吗叹嫡苏骇铭挥段鲁芬代补氯唾泻逊攻与吐欢袍太斧Zhong
4、li Xunta Wedding Celebration CompanyDaisy 05Joanne 08Wendy17Joyc13Table of contents1. Planning-31.1 Vision statement- 31.2 Mission statement-3 1.3 Objects-31.4Business description-4 2. Target Market-42.1 Customer -42.2 Social target-4 3. SWOT-53.1 Strengths-63.2 Weakness-63.3 Opportunities-63.4 Thre
5、ats-74. Marketing Plan-74.1Marketing -Objectives(SMART) -74.2Sales or service Forecast-7 4.3Expense Forecast-74.4Linking Sales and Expenses to Strategy-74.5Contribution Margin-75. Human Resources Plan-85.1Job descriptions-85.2 Hiring strategy-95.3 Organizational structure-105.4 Person development pl
6、an-106. Environmental Responsibility Plan-116.1 Environmental Objectives-116.2 Ecological footprint strategy-116.3 Evaluation procedures-117. Social responsibility Plan-127.1 Social Objectives-127.2 Implementation strategy-127.3 Evaluation procedures -121. Planing 1.1. Vision statement Five years fr
7、om now on, our company will be the leader of the wedding celebration companies in Nanjing, with 2 branches. Our company will be a company with thorough departments such as human resources department, management department, financial department, training department and so on, and having a number of p
8、rofessional wedding planners, photographers and makeup artists.1.2. Mission statement . Zhongli xunta Wedding Celebration Company strives to meet the needs of its customers for weeding by offering a marvelous and unforgettable weeding ceremony. Providing jobs for those who have difficulty find jobs
9、right nowthe laid-off workers by hiring them to helping us decorate the wedding place, carrying equipments. By listening to our customers, we offer them a weeding which is exactly the way they dreamed whether it is a Chinese, European or other styles. Our services includes packaged wedding preparati
10、on, film and video, reception, ceremony, and honeymoon according to the needs of customers1.3.ObjectsTo exceed clients expectation about their wedding by organizing a meaningful one that the whole family will cherish forever. Our plan for the wedding will be based on the talk between the couple and
11、us and tailored specifically to meet the needs of the clients. Every step we do will involve devoted efforts. The basic principle we obey in the beginning period is to promote our brand name, and increase customer loyalty and then we can make profit.The service we provide are as follows:1.Plan and o
12、rganize the whole process of wedding2.Rent wedding cloth for the couple, offering photography and doing make-up3.Cooperate with the cake shop to design the wedding cake4.Rent cars and provide car decoration5.Record the whole process of the wedding and make VCR or DVD as required6.Help to buy other w
13、edding supplies7.Providing wedding consultancyLocationOur company will locate in Hunan Road, Nanjing, beside Weiwei xinniang, because the brand Weiwei xinniang is famous, which can make us noticed. Though the rent may be a little high, Hunan Road is a great place which attracts many young people, an
14、d the rent is comparatively lower to Xinjiekou.Key success factors1. Serve our clients needs with prompt and efficient action2. Serve our clients with the most creative and featured idea in economical and practical way3. Low-cost strategy4. One-shop service which is very convenient for the customers
15、5. A good management system, including a prestigious leader and the office rules passed and approved by all the workers6. Maintain excellent working relationships with shops such as hair salons, restaurants, hotels and bridal shops and also peasant who provide flowers7. Maintain a profitable coopera
16、tion with Department of Civil Affairs.(give 5% of one trade as agency fee)Management and leadership 1. Provide an inspiring vision 2. Help the employees connect their personal goals to business goals and make full advantage of everyones special personality3. Encourage creativity and experiment4. Inv
17、olve everyone, and trust every employee5. Coach and train our people to greatness6. Build teams and promote teamwork7. Motivate, inspire people, recognize the achievements8. Making business fun and create a friendly working environmentDescription of facilities A shop of 30 square metersFour office d
18、esks and some chairsTwo computersTow wedding dress samplesPens and notebooksA hand-free telephoneWedding equipment such as candlesticks, revolving stages and so onA video camera 1.4.Business descriptionWe provide one-shop service, including offering cars, flowers, taking wedding dress photos, bookin
19、g hotels and other needs the client requires. While we are lack of money in the first stage, we are going to cooperate with other companies, such as car rental companies and cake shops to guarantee our service.2.Target Market2.1.Customer The couples who want to get married. We mainly focus on the mi
20、ddle class and upper.2.2. Social target 1. Offering jobs for those laid-off workers, to help us decorate the wedding place, carrying equipments.2. Purchasing our wedding flowers from the peasants directly which increase their income.3. SWOTHELPFULHARMFULINTERNALSTRENGTHS:1.Our young team2.Unique ser
- 配套讲稿:
如PPT文件的首页显示word图标,表示该PPT已包含配套word讲稿。双击word图标可打开word文档。
- 特殊限制:
部分文档作品中含有的国旗、国徽等图片,仅作为作品整体效果示例展示,禁止商用。设计者仅对作品中独创性部分享有著作权。
- 关 键 词:
- 婚庆 公司企业 策划
![提示](https://www.zixin.com.cn/images/bang_tan.gif)
1、咨信平台为文档C2C交易模式,即用户上传的文档直接被用户下载,收益归上传人(含作者)所有;本站仅是提供信息存储空间和展示预览,仅对用户上传内容的表现方式做保护处理,对上载内容不做任何修改或编辑。所展示的作品文档包括内容和图片全部来源于网络用户和作者上传投稿,我们不确定上传用户享有完全著作权,根据《信息网络传播权保护条例》,如果侵犯了您的版权、权益或隐私,请联系我们,核实后会尽快下架及时删除,并可随时和客服了解处理情况,尊重保护知识产权我们共同努力。
2、文档的总页数、文档格式和文档大小以系统显示为准(内容中显示的页数不一定正确),网站客服只以系统显示的页数、文件格式、文档大小作为仲裁依据,平台无法对文档的真实性、完整性、权威性、准确性、专业性及其观点立场做任何保证或承诺,下载前须认真查看,确认无误后再购买,务必慎重购买;若有违法违纪将进行移交司法处理,若涉侵权平台将进行基本处罚并下架。
3、本站所有内容均由用户上传,付费前请自行鉴别,如您付费,意味着您已接受本站规则且自行承担风险,本站不进行额外附加服务,虚拟产品一经售出概不退款(未进行购买下载可退充值款),文档一经付费(服务费)、不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
4、如你看到网页展示的文档有www.zixin.com.cn水印,是因预览和防盗链等技术需要对页面进行转换压缩成图而已,我们并不对上传的文档进行任何编辑或修改,文档下载后都不会有水印标识(原文档上传前个别存留的除外),下载后原文更清晰;试题试卷类文档,如果标题没有明确说明有答案则都视为没有答案,请知晓;PPT和DOC文档可被视为“模板”,允许上传人保留章节、目录结构的情况下删减部份的内容;PDF文档不管是原文档转换或图片扫描而得,本站不作要求视为允许,下载前自行私信或留言给上传者【精***】。
5、本文档所展示的图片、画像、字体、音乐的版权可能需版权方额外授权,请谨慎使用;网站提供的党政主题相关内容(国旗、国徽、党徽--等)目的在于配合国家政策宣传,仅限个人学习分享使用,禁止用于任何广告和商用目的。
6、文档遇到问题,请及时私信或留言给本站上传会员【精***】,需本站解决可联系【 微信客服】、【 QQ客服】,若有其他问题请点击或扫码反馈【 服务填表】;文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“【 版权申诉】”(推荐),意见反馈和侵权处理邮箱:1219186828@qq.com;也可以拔打客服电话:4008-655-100;投诉/维权电话:4009-655-100。